Founder Round 1
$1,000 onboarding · 100% of approved upside
Founder — Now interviewing
3 slots
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Founding partner program — now interviewing
Build your solar business. On our infrastructure.
Run your own independent 1099 solar sales operation on Raynora's platform — solar, battery, and EV charger products, proposal and pricing tools, and full project management behind every deal you close. Sell by video and phone across your approved territory — currently DC, Maryland, Virginia, Pennsylvania, and New Jersey — and at the kitchen table, where every lead we hand you gets run in person. Raynora publishes your approved floor, and you keep the upside above it at the rate of the round you join.
100%
Founder Round 1 upside above your approved floor
5
Partner markets — DC, MD, VA, PA, NJ
18
Founder slots across four rounds
The staircase gets steeper.
Founder rounds carry the lowest onboarding fee and the largest share of the upside above your approved floor. Each round closes; later rounds pay more and keep less. Once you're in, your terms stay at the rate of the round you joined for as long as you're an active partner in good standing.
Founder Round 2
$1,250 onboarding · 95% of approved upside
Founder — Opening next
5 slots
Founder Round 3
$1,500 onboarding · 90% of approved upside
Founder — Opening soon
5 slots
Founder Round 4
$1,750 onboarding · 85% of approved upside
Founder — Opening soon
5 slots
Growth Round 1
$2,000 onboarding · 80% of approved upside
Growth — Opening soon
10 slots
Growth Round 2
$2,000 onboarding · 75% of approved upside
Growth — Opening soon
10 slots
Standard
$2,000 onboarding · 70% of approved upside
Standard — Opening soon
Unlimited slots
How rounds work: Founder rounds open one at a time. When a round fills its slots, the next opens at the next step — higher onboarding fee, smaller share of the upside. Your base approved floor is the same in every round; what changes is how much of the upside above it you keep. Deals we source for you carry a higher floor covering what it cost to find the customer, so you only ever pay for a lead you actually close — and those appointments are run in person. Terms are governed by the written Sales Partner Agreement.
This is not a referral program. It's a sales infrastructure.
Product access, pricing, training, and project support — the infrastructure behind a real solar sales business, so you don't have to build it from scratch.
Marketing support you only pay for when it works. Raynora runs its own marketing and shares homeowner opportunities with active partners when they're available. A deal we sourced carries a higher approved floor than one you sourced yourself, and the difference is what it cost to find that customer — so you pay for a lead only on a deal you actually close. Two conditions: volume is never guaranteed, so build on your own network and referrals as well; and every company-sourced appointment is run in person, at the customer's kitchen table, not over Zoom.
A product line homeowners already understand. Traditional solar loans, leases, and cash purchases, plus batteries and EV chargers — financing structures customers have seen before and lenders already support. You aren't selling an exotic program that needs twenty minutes of explaining before it makes sense. We train you on presenting all three paths honestly and letting the customer pick.
Full project management handled. From site survey through permits, installation by Raynora crews, and grid activation — everything downstream of the close runs through our project team. You close the deal and move to the next one.
Field-first, with virtual for your own book. Customers you source yourself can be closed however you like — video, phone, or in person. Anything we hand you is an in-home appointment. Partner territory is concentrated in the Mid-Atlantic right now — DC, Maryland, Virginia, Pennsylvania, and New Jersey — a tight, drivable footprint rather than a scattered one. If you're in or near the DMV and you'd rather sit at the kitchen table than pitch over Zoom, this is built for you.
Proposal tools and approved partner floors. Generate signed-ready proposals using Raynora's approved floor by market and product. No pricing guesswork. Raynora's floor carries project economics first; your upside is calculated above it.
Founder rate at your join price. Your share of the upside above Raynora's approved floor doesn't change as long as you're an active partner in good standing. Later rounds pay a higher onboarding fee and keep less. Early movers hold the best terms in this program.
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This is what makes the offer real. An independent solar sales business only works if the product, the pricing floor, the install, and the project management are actually handled. We handle them. You sell, and you keep the upside above your floor.
A tight footprint, not a thin one.
Partner territory is concentrated in the Mid-Atlantic. That's deliberate — a drivable footprint where we can support installs properly beats a map full of states you'd never actually work.
Current partner markets are Washington DC, Maryland, Virginia, Pennsylvania, and New Jersey. These are strong solar markets with real utility rates, dense suburbs, and homeowners who already understand why solar makes sense — and they sit close enough together that one partner can realistically work several of them.
Additional states open as we expand, and your exact approved territory is confirmed on your onboarding call before you sell anything. If you have licensing or an established book of business in a market that isn't listed, raise it on the call — we'd rather tell you honestly whether we can support it than let you find out after you've sold a deal.
On licensing: some states require an individual solar sales license and some don't. Maryland requires one. Requirements change, so we confirm the current rule for each of your markets during onboarding, and we verify your credentials before you sell there. Obtaining and maintaining any required license is your responsibility as an independent partner.
Two floors per market. Every market and product has a self-sourced floor for customers you found yourself, and a slightly higher company-sourced floor for customers our marketing found. The gap between them is the cost of acquiring that homeowner. You keep your round's share of everything above whichever floor applies, so the choice is always yours: bring your own customer and sell against the lower floor, or take one of ours and absorb the acquisition cost inside the deal. Both floors are published in your approved pricing schedule before you sell.
Company-sourced leads are in-home appointments — that one isn't optional. When we spend money to put a homeowner in front of you, that conversation happens at their kitchen table, not on a screen. Sitting in the living room and walking the roof closes at a rate a video call doesn't come close to, and we're not going to burn acquisition cost on a weaker format. Your own customers are yours to close however you want. This is the single biggest reason we're recruiting people who can actually drive their market.
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Built for Mid-Atlantic closers. If you're in or near the DMV and can sit down in a homeowner's living room, you're exactly who this round is for — every lead we provide is an in-home appointment. Territory and licensing are confirmed on your call, never assumed.
Move the sliders. See the structure.
The math is simple. Raynora publishes your approved partner floor by market and product; your upside is whatever you sell above that floor, at your round's share. No pricing guesswork and no off-system payments. The figures below are an illustration of the structure, not a projection or guarantee of earnings.
Run the numbers
▶ Illustration at Founder Round 1 — 100% of approved upside
Per deal (you)
$8,000
Founder Round 1 — 100% of approved upside
At this pace, per month
$24,000
3 deals × $8,000
Illustrative 12-month total
$288,000
if this pace held
Illustrative 20-month total
3 deals × $8,000 × 20 months
$480,000
Illustrative only. These figures show how the approved-floor structure calculates — they are not a projection, promise, or guarantee of earnings, lead volume, or appointment volume, and they are not an offer of employment. Actual results depend on your own sales activity, market conditions, which floor applies to the deal, approved pricing, system size, close rate, licensing, customer credit and eligibility, and project funding. Commission terms are governed by the written Sales Partner Agreement. Figures shown are before your own business expenses and taxes.
What you're really asking.
How exactly does the commission work?
Raynora publishes an approved floor for each market and product. That floor is the lowest price you may sell at, and it carries Raynora's platform, project management, and deal economics — so those are covered before your upside is calculated. Everything you sell above the floor is the approved upside, and you keep your round's share of it. Founder Round 1 keeps 100%; later rounds keep 95%, 90%, 85%, 80%, 75%, and 70%. Illustrative example: a 10kW deal sold $0.80/W above the applicable floor is 10,000 W × $0.80 = $8,000 of approved upside, all of which goes to a Founder Round 1 partner. Two things to know: deals our marketing sourced carry a higher floor than deals you sourced yourself, and selling below any floor requires written approval. All customer payments run through Raynora-approved systems.
Are leads guaranteed?
No, and we won't pretend otherwise. Raynora runs its own marketing and shares homeowner opportunities with active partners when they're available, and those deals carry a higher approved floor that covers what the customer cost to find. So you pay for a lead only when you close one, and never for one you didn't get. Two things to be clear about: availability varies by market and season, so plan your business around your own network and referrals rather than waiting on us; and every lead we provide must be run as an in-home appointment. If you can't get to a homeowner's kitchen table, you shouldn't count on company-sourced deals at all.
Is this a job? Am I an employee?
No. This is an independent 1099 contractor opportunity, not employment. You run your own business through your own LLC, set your own hours, and choose which available opportunities to accept. There's no salary, no W-2, no benefits, and no assigned schedule. Raynora sets the product, the approved pricing floors, brand and compliance standards, and the project process after the sale — the selling business is yours. “Sales Partner” is a program title only; it does not create an equity interest, legal partnership, franchise, or employment relationship.
Do I need solar experience?
B2C sales experience is required. Solar experience is preferred but not mandatory. Onboarding trains you on what you'll actually sell — traditional loans, leases, and cash purchases, plus batteries and EV chargers — and on presenting all three financing paths honestly so the customer picks the one that fits. Your work is the relationship and the close, by video and phone and at the kitchen table. If you've sold something hard to consumers before, you can sell this.
What happens after I close a deal?
You submit the signed contract through Raynora's proposal system. Everything after that is handled. Site survey, permits, financing coordination, installation by Raynora crews, grid activation — all run by our project management team. You collect your commission as the project hits each milestone and move to the next deal.
When do I get paid?
Commissions release progressively as the deal moves through milestones — meaning money starts moving before the project is fully complete rather than landing in one lump at the end. Loan, lease, and cash deals each have their own milestone schedule tied to points like contract, installation, inspection, and final funding; the exact schedule for each product is covered in onboarding and set out in your agreement. Customer payments and contract changes must run through Raynora-approved systems before commission is released. Raynora disburses commission via ACH to your LLC within 14 days of cleared funds at each milestone.
Does my founder rate stay the same after I join?
Yes. Your share of the upside above your approved floor stays at the rate of the round you joined, for as long as you're an active partner in good standing under the Sales Partner Agreement. Later rounds pay a higher onboarding fee and keep a smaller share, so founder economics hold their advantage as the program matures. Early movers hold the best terms.
Why is it called a founder round if Raynora isn't new?
Because you'd be a founding partner of this channel, not a founder of the company. Raynora has been selling and installing for years — the product, the crews, and the project management already exist and already work. What's new is opening that infrastructure to independent sales partners. Founder rounds are the first partners into a proven operation, which is the rare version of “early” — early terms without startup risk on the delivery side.
What do I need to get started?
An active LLC (or commitment to form one within 14 days of signing), B2C sales experience, comfort working as an independent 1099 sales partner, and the ability to sell through video, phone, digital proposal tools, and in-home appointments where needed. Complete the 6-point qualification checklist below — once every box is checked, your $27 partner call booking unlocks, and the $27 is credited toward your onboarding fee if you join. Founder Round 1 onboarding is $1,000. If you plan to work company-sourced leads, you also need to be able to run those appointments in person.
Qualify yourself first.
Confirm all that apply. Every box must be checked before you can book your call. This keeps onboarding focused on the right people.
Pre-approved access confirmed.
You can review the qualification check below for your own reference, or skip ahead to book your call.
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Territory and licensing notes. Current partner markets are DC, MD, VA, PA, and NJ — bring any license you already hold to your onboarding call. If you're in or near the DMV and can run in-home appointments, mention that too; that's where we're concentrating field coverage now. Your approved territory is confirmed on the call before you sell.
By invitation only
This program is invitation only.
Founding partner slots are filled by people we already know or who reach out and earn an invitation. There’s no public application. To be considered, email us why you should be in this round. If we agree, we’ll send you an access code that unlocks the booking below.
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Booking unlocks after your access code is entered. $27 non-refundable, credited toward your onboarding fee if you join.
Program terms & disclosures
The Raynora Sales Partner program is an independent contractor (1099) opportunity, not employment. “Sales Partner,” “Founding Partner,” and similar titles describe participation in the program only and do not create an equity interest, legal partnership, joint venture, franchise, or employment relationship with Raynora. Partners contract through their own business entity, control their own hours and methods, decide which available opportunities to accept, and are responsible for their own business expenses and taxes.
Nothing on this page is a guarantee of leads, appointments, sales, or income. The onboarding fee covers enrollment, training, and setup on the Raynora sales platform, and partners are not separately billed for lead access. Raynora may share homeowner opportunities with active partners from time to time, at its discretion and subject to availability, and partners should not join in reliance on receiving any particular volume. Company-sourced opportunities must be conducted as in-person appointments at the customer's residence. Earnings examples and calculator outputs are illustrative only and depend on factors outside Raynora's control, including your own sales activity, approved pricing, system size, close rate, customer credit and eligibility, and project funding.
All pricing must follow Raynora's approved floor for the applicable market, product, and lead source; deals sourced by Raynora marketing carry a higher floor than partner-sourced deals. Selling below an applicable floor requires prior written approval. Customer payments and contract changes must be processed through Raynora-approved systems; partners may not collect customer funds directly. Commissions are earned and released per the milestone schedule and only after funds clear, subject to project completion, cancellation, and chargeback terms.
Partners may not make tax representations. Available products are traditional solar loans, leases, and cash purchases. Partners must not represent that a customer will qualify for, receive, or be passed through any federal, state, or utility tax credit, rebate, or incentive, and must direct all tax questions to the customer's own tax professional. Product availability, financing options, warranty terms, and installation timelines are set by Raynora and may change.
Onboarding fees, round terms, upside percentages, floors, slot counts, territory, and program dates are current as of this page's last update and may change for future rounds. Partner territory is confirmed at onboarding and is not guaranteed to expand. Partners are responsible for obtaining and maintaining any state license required in the markets they sell in. In every case, the written Sales Partner Agreement governs and supersedes any summary, illustration, or statement on this page.